Works with Apple Find My

Smaller than
a credit card.

A tracker that lives in your wallet. It uses the Apple Find My network already on your iPhone, so you can find your things from anywhere in the world. Six months on a charge. No app. No subscription, ever.

Reserve yours Not shipping yet — first run is in production

69 × 43 mm · 6 months per charge · built-in hang slot · IP68

The Tagly card — matte black, with the hanging slot cut through one short edge

Actual size 69 × 43 × 2.2 mm

100-day returns, used or not Works with Apple Find My No subscription, ever

Set up once

Thirty seconds, then never again.

  1. 1Hold the buttonFive seconds. It beeps once to tell you it is awake.
  2. 2Open Find MyItems, then Add Other Item. The app is already on your iPhone.
  3. 3Slip it inWallet, bag, suitcase, glovebox. Then forget about it.

No app to download. No account. No subscription, ever.

Where it goes

Four places, one card.

Travel

Inside the suitcase lining, or tied to the handle. Passport cover on the way home.

Every day

The wallet slot behind your licence. You stop noticing it is there.

Kids

Zipped into the inner pocket of a school bag. They never need to know.

Gifts

For the person in your family who loses everything. They know who they are.

Why this exists

They came in at night and took everything.

Our stores were broken into more than once. One night they reversed a car through the shutter. Another time they prised the security covers off the windows and cleared the shelves. The police had nothing to go on, because there was nothing to follow.

A tracker would have caught them. Not a tag hanging off a bag where anyone can see it and drop it in a bin — something flat, hidden inside the boxes, that nobody thinks to look for. Thieves are not looking for cards.

Then a pair of shoes went missing outside a mosque. Expensive ones. I put a card under the insole of the next pair and stopped thinking about it. That is the whole idea: use the new thing to protect what you have, before everyone else catches on.

— Omar Bitar, founder

How many

One is never enough.

Buy one, two or three. The more you take, the less each one costs. Nothing is charged today — tell us how many you want and we will hold them for you.

Buy 1$34.99$34.99 each

For the wallet. The one everybody starts with.

Most popularBuy 2$59.99$30.00 each

Wallet and suitcase. The two things people actually lose.

Buy 3$79.99$26.66 each

Wallet, suitcase, and one for whoever in your house loses everything.

What it does

Four things, done properly.

RING IT

It calls out until you find it.

Tap your phone and the card plays a sound — loud enough to hear from under a couch cushion or inside a closed bag.

MAP IT

See where it is, anywhere in the world.

Your wallet gets left in a taxi in Lisbon and you will see it on the map from your kitchen in Salinas.

LEFT BEHIND ALERTS

Your phone warns you before you walk away.

Stand up without your wallet and your iPhone tells you at the door — not two hours later when you reach for it and your stomach drops.

FORGET IT

Six months on one charge.

Set it on any wireless charging pad twice a year. No batteries to hunt for, no monthly fee, no subscription.

In the box

It arrives like something you bought on purpose.

No blister pack, no window, no plastic. A soft-touch box that opens onto a warm interior, with the card lying flat in a paperboard tray.

  • The cardFlat in a charcoal paperboard tray, under a coral band marked PULL. Pulling it is step one of setup.
  • Setup cardThree steps and a QR code to a 40-second video. That QR is the only manual we ship.
  • A note from OmarBecause you are one of the first few hundred people to own one, and we would rather hear it from you than read it later.
  • The guarantee cardThe Found-It Guarantee, the 2-year battery warranty, and a phone number that a person answers.

FSC board. Paper-only tray. No plastic anywhere in the box.

Tagly is an iPhone product. It uses Apple's Find My network, so it needs an iPhone or iPad. We would rather tell you that now than take your money. On Android?

Our promise

The Found-It Guarantee.

Lose the bag, wallet or suitcase your Tagly is in — and do not get it back within 30 days — and we will send you two new cards, free. Plus a 2-year battery warranty, 100-day returns even if you have used it, and a real person who answers the phone within 24 hours.

Straight answers

Before you ask.

Is this GPS?

No, and be careful of anyone who says theirs is. There is no GPS chip and no SIM card in a tracker this thin — there physically is not room, and it would need charging every day. Tagly uses Apple's Find My network: the hundreds of millions of iPhones out in the world quietly and anonymously report where your card is. In a city that is extremely accurate. Alone in the woods with no Apple devices nearby, nothing will find it.

How long does the battery last?

Six months, then about twenty minutes on any wireless charging pad. That figure is measured at the two-second signal rate Apple requires of every Find My accessory, so it is a real-world number rather than a best case. Ring it many times a day and it will be less. A few card trackers advertise eight or sixteen months, but those are physically larger cards with bigger batteries — ours is smaller on purpose, because a card you will actually keep in your wallet beats one you charge less often.

Does it work with Android?

No. Tagly uses Apple's Find My network, so it needs an iPhone or iPad on iOS 14.5 or later. We would rather tell you that plainly than take your money. Write to hello@shoptagly.com and we will tell you if we build one.

Is there a monthly fee?

None. No subscription, no app to download, no account to make. It appears in the Find My app already on your iPhone, under Items.

How do I charge it?

Lay it on any wireless charging pad, logo facing up. A couple of hours for a full charge, and you will only need to do it a few times a year.

Will it set off airport security?

No. It is a Bluetooth device with a small battery, the same as the AirTag millions of people fly with. It can stay in your wallet or your checked bag.

Could someone use this to track me?

Apple built protection against exactly that, and Tagly follows it. If an unknown card is travelling with you, your iPhone warns you, and the card will start beeping on its own after a while. Using a tracker to follow a person without their knowledge is illegal, and we will not help anyone do it.

What if it stops holding a charge?

We replace it. Two-year battery warranty, no receipt hunt, no argument. This is the single most common complaint about every other tracker card on the market, which is exactly why we warranty it.

Shipping soon · reserve yours Join